The number of blogs and bloggers rises day by day and it’s not me saying it, it’s the numbers; let’s look at them:
- Nearly 7 million people blog on blogging sites
- 12 million people blog through social networks
- There are 31% more bloggers today in comparison with those 3 years ago
- Around 23% of total Internet usage time goes to social networks and blogs
- Blogs are actively used by B2B companies and other marketers. 60% of consumers are more likely to buy a product or a service from a company after reading custom content on their website
With so much attention centered around blogs and their writers, there might be several guidelines or rules of ethics for managing a blog so that it really helps achieve the desired goals. For some people a blog is just a way to share ideas and feelings, for others it’s a medium to boost sales of a certain product or a service. Whatever the purpose of the writer, there are a few silent rules that most bloggers follow. Hence, let us see dos and don’ts of blogging. Following are some ideas on how to blog ethically correct:
Be Critical to Your Content
Owning freedom of speech is cool, but not hurting anyone with rude/false content is even cooler. This implies being critical to whatever you write; try to be as objective and unbiased in your judgments as possible. Facts are facts even if you disagree with them. Hence, never ignore the truth just because you do not like it. This concerns the photos too. Never distort the content of a photo by editing it. If you edited a photo, tell your readers about the changes you have made on it.
Never Ever Plagiarize!
Copy-pasting may very often seem rather tempting but it’s not ethically correct! Paraphrasing someone’s words is not right either. You can view someone’s blog post as a source of inspiration for you. Still, if you have used someone’s content, make sure you put an active link of the source within your article.
This concerns the pictures used in a blog post too. As research shows (see the sources below the article), images in articles boost the number of views by 94%. If you have got a good camera and can take really nice photos, then use them! If not, it’s better you credit authors of all the pictures you use in your articles.
Seek Feedback and Admit Mistakes
While it’s not always pleasant to admit a mistake, it’s one of the ways to keep your readers happy with you. Hence, make sure you seek feedback from your audience and as soon as you get one, start taking action and improving. Never be a mistake avoider, everyone can be mistaken; as soon as someone points to your mistakes, correct them immediately. Take it this way – if people are trying to help you correct your mistakes, it means they are caring for you.
Some more tips:
- Never try to harm or humiliate anyone with your blog posts.
- Be sensitive when reporting about tragedies; try not to overuse photos of tragic scenes.
- Respect the privacy of others, you are a blogger, not a paparazzi, aren’t you?
- Check the accuracy of facts you present. ALWAYS!
- Stay on topic; let the article title match its content. It’s not a good idea to play tricks on your readers.
- Read all comments and try not to ignore them. If you disagree with anyone, never ever insult them with your comments.
- Delete only those comments that are spam or not connected with the topic.
These are some things to consider, if you want to blog ethically correct. Helping people stay positive and maintain good attitude is the best thing that you can do with the help of a blog. Good Luck!